5 Tips To Write A Digital Marketing Resume in 2022
Are you a digital marketing professional struggling to put together in effective resume? Need resume help? If so, you are not so alone. Most digital marketers fail to deliver when it comes to selling themselves. But there is also no denying the fact that without a killer resume, you are missing out on some really great opportunities.
I have been writing resumes for about a couple of decades and many of them have been for digital marketers. So, here are my five secrets for crafting a killer digital marketing resume that WOWs the recruiter.
1. As a digital marketing professional, when you intend to start an online marketing campaign your first step is to decide what is the targeted audience you want to reach. Once you have decided in the targeted audience and becomes quite easier to run ads, what social media channels to employ, what watch to use, etc. The same thing applies when resume writing. If you know where your resume is going to end up, who will be reading it-you can format it accordingly. Do a quick background check on the type of company is Wish to apply for and highlight relevant skills or traits, and use specific keywords.
2. As a digital marketer, you know what the importance of having a USP for a product or services. When resume writing, you need to identify what your unique blend of skills, characteristics, and experiences are that will make you stand out from the rest of the candidates. Once you know your value, you can use the information to start your resume with a bang!
3. What exactly is your resume strategy? While running a campaign you wouldn’t just create a banner ad or social media campaign without having a clear and planned strategy. Same applies for your resume. If your resume doesn’t resonate with the potential employee, they won’t respond to it. Here are some resume helppoints you can consider:
- What structure is suitable for your resume so that it highlights your value proposition?
- What are the keywords that the potential employer will be looking for?
- Can you add real world examples to your value proposition?
- What is the best design or layout to place your information?
Such questions must be answered before you start writing a resume. This way, you can make sure that when someone reads your resume-it will immediately strike a chord.
4. As a digital marketer, you know what the importance of numbers is. We work in a profession where everything is measured and analysed that is why it is equally important for you to quantify your accomplishments in the resume. Include numbers, stats, and figures wherever possible. Just try to avoid a lot of rounded numbers for example don’t include 30% growth in sales or 40% reduction in cost. Rather include numbers such as 31% growth in sales or 43% reduction in cost. This sounds better because it seems a bit more realistic.
5. Most hiring managers or potential employers use an applicant tracking system when screening resumes. In order to craft a resume that bypass is the ATS you need to incorporate keywords that are relevant to the job you seek to apply for. You can look for the job posted by the company or do a Google search for similar job postings and identify key words you can use to craft an atheist friendly resume.
Conclusion
Writing a digital marketing resume is all about persuading people to buy. This is where you have a distinct advantage over job seekers as you know how to effectively communicate to people and what makes them buy your product or service. Just this time you’re selling yourself. The above mentioned five tips brought to you by professional resume services -will surely increase your chances of landing your dream digital marketing job and is guaranteed to impress the potential employer or hiring manager.
